Sue Nelson

Financial Specialist

Sue has 25 years of experience in financial services and assists families with the financial aid process and cost saving practices.


After working 30 years in the business world, Sue is thrilled to be using her skills and experience assisting families with the college planning process. Sue’s expertise includes marketing, operations, financial management, and team leadership/HR management.

Sue leads HelloCollege’s Paying for College, Scholarship, and FAFSA/CSS Profile Workshops and meets individually with families to discuss their unique financial situations. She is happy to be helping students pursue their dreams and obtain a high-quality education while providing insights and tips on the financial implications of choosing a college. After having been through the process with her own two children, her goal is to facilitate the process to make it a stress-free, positive experience for all family members during this exciting time in their lives.

Sue loves to travel, spend quality time with family and friends, play tennis with her husband, and float on a raft soaking up the summer sun on a calm lake. She also enjoys weekend trips to her alma mater, UW-Madison. Go Badgers!

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