College Expense Planning

It’s no secret that college requires money. However, the actual expenses can vary widely from one institution to another. For college-bound students and their families, it can be stressful trying to determine how much higher education is going to cost, and how to pay for it without accumulating an untenable amount of debt.

The “sticker price” for college tuition, fees, room and board, and related charges can be shocking. That’s why HelloCollege offers college expense planning services to help students and their parents understand and navigate potential costs.

Planning for College Costs Can Reduce Stress 

When you choose HelloCollege to help with the college budgeting process, we will work closely with you to create a custom plan for your expenses. Your dedicated financial counselor will ask for information about your family’s specific situation in order to determine the best opportunities for your future. If there are any potential funding gaps, it does not mean that college is not an option—but it does make sense to talk about possible routes that you may not have considered.

The HelloCollege process involves discussions about students’ goals and dreams and the realities of higher education. Then we talk about student budgeting; explore need-based grants and other financial aid; consider the likelihood of obtaining merit-based assistance (and how to increase the odds of success in that area); and share information about possible sources of external scholarships. There are many private scholarships available to college students, but knowing which to apply for is not necessarily intuitive. When you work with HelloCollege, we take the guesswork out of college student expenses.

Let HelloCollege Help

HelloCollege is proud of its success helping students plan for their futures in higher education, including college budgeting. Our results speak for themselves: Of the more than 1,200 students with whom HelloCollege has worked, a staggering 96% have received scholarship aid, compared to the national average of 37%.

Beyond scholarship aid, we put college financial and budgeting information at your fingertips and provide a trusted guide to help you understand that information. To learn more about planning for college costs, contact us today!

Hello Team

We’re passionate about your college success

We don’t treat you like a number. We know each student has their own important needs. We used that passion to create a personal approach that helps all students with their unique college admissions journey.
college admissions guidance experts
Founder and Managing Director

Kevin Krebs

President & COO - College Counselor

Dan Farnesi

Student Success Director, College Counselor

Terri C. Houston

College Counselor

Allison Dahleen

College Counselor

Rabab Darwish

College Counselor

Amanda Yoder

College Counselor

Debra Gershow

college admissions guidance experts

Founder and Managing Director

Kevin Krebs

Kevin Krebs is a first-generation college student and lifelong entrepreneur; he has founded four companies and helped launch a student-athlete mentoring program at his alma mater Northwestern University. A two-sport athlete at Northwestern in football and baseball, Kevin supports higher education by empowering schools and parents with expert college admissions and guidance on paying for college while inspiring students to achieve their potential through goal-oriented mentoring programs.

President & COO - College Counselor

Dan Farnesi

Dan enjoys helping students make the most out of their lives, and he is able to follow this passion daily at HelloCollege. Dan began working as a consultant for HelloCollege’s parent company, Partners For Achievement, in 2013 and soon took on the role of Executive Vice President. He has helped lead the company in developing structure, efficiency, useful tools, and an ever-refined approach to college planning that has deeply impacted its families. In June 2019, Dan was named President and COO of PFA/HelloCollege.

After graduating from college and earning his Certified Public Accountant (CPA) designation, Dan spent the early part of his career working for a large corporation. He realized that sometimes the best way to improve your work environment is to start your own company. He built his own companies in the mortgage, home building, and restaurant/live music industries and then began a consulting practice that led him to PFA. Dan draws on life lessons from many important people who motivate him to never stop learning, never stop improving, and to continually stretch for new and more effective ways to help others. He is very excited about HelloCollege and the opportunity to serve more and more families throughout the country.

Dan’s favorite thing to do is spend time with his wife and family. He also loves music, golf, the outdoors, and being involved in his community.

Working with students and parents has proven to be the most rewarding job of his career. Dan is grateful to be on this journey with teammates who share his passion for helping students and their families.

Student Success Director, College Counselor

Terri C. Houston

Terri Houston is a trainer, partner and mentor of students, college administrators, and business professionals around the country. “Ms. H”, as affectionately known by students she has guided and mentored, most recently served as an independent consultant designing customized inclusive leadership training for colleges and universities.

Terri shares HelloCollege’s goals of helping students and parents navigate the complicated college planning process. Terri’s unique and extensive experience working with college students and universities provides HelloCollege families with unparalleled insight into higher education. For more than 13 years, Terri served as senior director for recruitment and multicultural affairs at the University of North Carolina at Chapel Hill where she partnered with admissions, financial aid and orientation departments overseeing pre-enrollment and retention programs for high school juniors, seniors, college freshmen and their parents.

Additionally, she managed diversity, equity and inclusion efforts for Portland Oregon’s largest behavioral healthcare organization and directed recruitment, student leadership and career development programs at Iowa State University, Ferris State University and Chicago’s Robert Morris University where she began her higher education career. And although a proud Chicago native, she traveled around the world through the internationally renowned Semester at Sea Program.

Terri holds a Bachelors from Loras College and a Masters from Central Michigan University. She is a certified Life Coach, Safe-zone® trainer and professionally accredited through the Central Association of College and University Business Officers. Terri’s commitment around making college accessible and achievable for students and parents is her number one goal.

College Counselor

Allison Dahleen

Allison is a self-proclaimed “people-person” and has a variety of experiences working with students within the higher education field. She has worked as a student advocate for graduate students while also founding new digital learning programs for renowned institutions such as the University of Kentucky. Allison has her BSBA in Comprehensive Marketing from the University of West Florida where she also completed her MSA in Administration Leadership. Allison brings a wealth of knowledge about college programming, expectations required of a student, and the ins and outs of university procedures and policies.

Allison was born and raised in Chicago’s southwest suburbs and attended Stagg High School in Palos Hills, IL. In her free time you can find Allison traveling or coaching basketball for the Southside Shooters basketball club.

College Counselor

Rabab Darwish

Rabab Darwish is a coffee fanatic, adventure seeker, and proponent of student success. She has worked with diverse student populations in K-12 and higher education. She served as their academic advisor, mentor, and college success coach. She is a firm believer in the holistic student experience. As a proponent of student success, she aims for her students to thrive in and out of the classroom.

Rabab has her Doctorate of Education from Bowling Green State University in Leadership Studies. Her expertise in the realm of college readiness allows for her to enhance the successful transition of secondary graduates to post-secondary education through the utilization of the concepts of sense of belonging, the academic and non-academic factors of college readiness, and various data collection techniques. Her passion for student success stems from her inaccessibility to an inclusive learning environment that was designed to foster high academics, social, and emotional competencies of each student while growing up.

When Rabab is not working, she enjoys visiting local coffee shops, cooking, and running.

College Counselor

Amanda Yoder

Amanda moved 14 times between kindergarten and 12th grade. This life of constant change taught her a lot about how to build resiliency and form relationships with all types of people. After the 9/11 attacks, she felt the call to serve her country and joined the military, where she learned key components of leadership, various careers, and diverse cultures–all of which she loves to apply when working with students.

Amanda then worked as a financial counselor while completing her Bachelor’s and Master’s of Education at Old Dominion University. Since then, she has served as a school counselor for nearly 10 years. In part due to her background as a combat veteran, Amanda possesses a diverse and extensive understanding of the challenges that military families face. When she became a counselor, she found they were underserved in the college application process, so she used that knowledge to innovate various presentations and programs to support children of military members in their pathways to college.

She has delivered training to thousands of educators and families and has served on the Virginia Department of Education’s Military Student Support Process Action Team since 2017. Amanda was born in Pennsylvania and now resides in Virginia. When Amanda is not working, you can find her traveling, gardening, or spending time with family and friends.

College Counselor

Debra Gershow

Debbie began her educational career as a school guidance counselor on Long Island, New York and has worked in schools on Long Island, New York City and in Florida. She has over 25 years of experience counseling and advocating for teens.
While attending the State University of New York at Albany as an undergraduate, Debbie designed her own major in counseling. She then completed a Masters of Science in Education at Long Island University and holds certification as a school counselor in New York State.  Debbie had the opportunity to design counseling programs in two new schools, including a comprehensive college advising program for 350 9th-12th graders at a new high school in the Bronx, New York. She has visited many colleges and universities throughout the country.
Debbie enjoys breaking down the college application process into steps that teens are comfortable with to help them navigate their journey. Her passion is helping to guide teens every step of the way in their education and sharing in their success
Debbie is on the executive board of Hofstra University’s Parent Counsel as well as the Board of Scientific and Professional Advisors for the American Academy of Experts in Traumatic Stress.
When Debbie is not working, you can find this native New Yorker playing catch with her black lab, spending time with her grown children or volunteering for grassroots organizations in her community.
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