Marketing Major

If you are creative, have strong communication skills and enjoy business, you may want to consider a career in marketing. There are many marketing career paths from which to choose, and a wide range of specialty areas to consider in the field of marketing.

Fortunately, HelloCollege offers individualized college major exploration services for college-bound high school students, designed to help them explore the marketing field, understand options for business marketing majors and find the college that will be the best fit for their goals.

Explore a Range of Marketing Careers

There are many exciting opportunities for marketing professionals, including sales, event planning, careers in digital marketing and more. While it would be impossible to list every potential job related to marketing, some of the most popular roles for those who pursue this career include the following:

  • Product Manager
  • Brand Manager
  • Advertising and Promotions Manager
  • Marketing Assistant
  • Event Planner
  • Sales Representative
  • Marketing Copywriter
  • Content Strategist


  • SEO Specialist
  • Digital Marketing Specialist
  • Data Scientist
  • Social Media Manager
  • Market Research Analyst
  • Marketing Manager
  • Chief Marketing Officer

Popular Marketing Undergraduate Degrees

If you choose to major in marketing in college, you can select courses that allow you to specialize in one or more areas, tailoring your degree to your interests and goals. Ultimately, this should make it easier for you to find a job doing what you want after college graduation.

There are many types of marketing degrees and focus areas or specializations available for students at the thousands of colleges and universities across the U.S. Some of the most common options include:

  • Marketing Management
  • Digital Marketing
  • Marketing Research and Analytics
  • Public Relations
  • Marketing Communications
  • Global Marketing
  • Social Media Marketing
  • Direct Marketing
  • Product Marketing
  • Integrated Marketing
  • Content Marketing
  • Influencer Marketing
  • Event Marketing

Understand Your Options with HelloCollege’s Marketing Career Services

Whether you are certain you want to go into marketing or are simply considering your options, HelloCollege can help. Our individualized college major services can help you better understand your affinity for a marketing career, or for careers in any other field.


To begin, you will complete a comprehensive career aptitude test designed to go beyond traditional career assessments. After completing the test, a certified career coach will work with you one-on-one to help you explore various professions and college majors. Our experts provide supportive guidance as you determine which colleges and universities offer the programs that will be the right fit for your skills and interests.


To learn more about the benefits of taking a structured approach to choosing a college major and finding the best college fit for you, contact HelloCollege today!

    Hello Team

    We’re passionate about your college success

    We don’t treat you like a number. We know each student has their own important needs. We used that passion to create a personal approach that helps all students with their unique college admissions journey.
    Kevin Krebs - Founder of HelloCollege

    Kevin Krebs

    Founder and Managing Director

    Inspired by his parents, Kevin’s journey from a first-gen, diverse, low-income background to Northwestern University shaped him. After experiencing challenges, including student loan debt, he founded HelloCollege and has spent the last 25 years helping students successfully navigate college admissions.

    Allison Dahleen

    Director of Counseling Services

    As an MSA holder, Allison brings a wealth of experience supporting students in higher education. As a respected leader at HelloCollege, she expertly navigates admissions, and academic advising, empowering students to conquer their goals.

    Sue Nelson

    Financial Specialist

    Sue has 25 years of experience in financial services and assists families with the financial aid process and cost saving practices.

    Amanda Yoder

    Lead College Counselor and Trainer

    Amanda is a Lead College Counselor and Trainer with over 10 years of high school counseling experience. She holds a Master's in Education with a counseling concentration and graduate certificates in Military & Family Education and Administration & Supervision (Educational Leadership).

    Don Keller

    College Counselor

    Don is a highly skilled College Admissions Counselor, boasting a 20-year background in student service. Don's expertise includes evaluating applications for UC - Berkeley and the prestigious Questbridge Scholars program, making him well-equipped to guide students toward their educational aspirations.

    Raymond Gonzales

    College Counselor

    Raymond has multiple degrees from Harvard, UPenn, and USC. He has helped students from various backgrounds navigate the path to college

    Shariq Ali

    College Counselor

    Shariq has a B.A. in International & Global Studies (IGS) and Policy Studies from Elon University and an M.S.Ed. in Intercultural Communication from the University of Pennsylvania.

    Miracle Husband

    College Counselor

    Miracle has worked in higher education for the last 13 years. She received her B.A. at UC Berkeley and M.Ed. at the University of Vermont.

    Pamela Greene

    College Counselor

    Pamela utilizes best practices in student counseling, educational planning, and career preparedness to create matches between students and colleges that provide the best academic, cultural, and social fit.

    John Gardezi

    College Counselor

    A native of Southern California, John Gardezi is a passionate educational consultant with extensive experience assisting students navigate the US college admission process. He is a 2009 graduate of Harvard College and a former interviewer for the Harvard College Office of Admissions.

    Learn More

    Are you ready to say HelloCollege and goodbye stress?

    What are you waiting for? Say HelloCollege today.
    Get Started Get Started